Mission and Objectives

Mission

To increase Canadian capacity  to attract and host sport tourism events.

Objectives

  • To establish Canada as a preferred sport tourism destination.
  • To enhance the image and profile of the sport tourism industry.
  • To facilitate networking, educational and communications opportunities.
  • To develop and facilitate access to industry tools.
  • To build investment in sport tourism from the public and private sectors.
  • To coordinate research and data collection of activity within the sport tourism industry.